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Course cost
$ see timetable for pricing
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Duration
1 day
Registration Steps:
- 1.Choose your course,
- 2.Contact us for specials/availablility,
- 3.Return to this site and register online using the BUY link in your city timetable or call us.
Register now to ensure a place:
Design Fundamentals Course
Summary
Course Aim:
The Design Fundamentals course examines the fundamentals of good design. Users will be able to implement design concepts in layout and design to produce publishing material such as printed flyers and newsletters as well as websites and other marketing material. This course discusses how to achieve good design by looking at the theory and practice of design principles and strategies.This course is NOT aimed to teach specific software applications, but prior experience in these applications is recommended.
Course Prerequisites:
Previous experience using applications on a PC or Macintosh is an essential prerequisite for this course. Experience in using a page layout application such as InDesign is highly recommended.
Course Duration:
One day; 9:00am - 4:30pm
Classroom courses include:
- Adobe Certified instructors (with min 10 yrs experience)
- Alpha prepared comprehensive coursenotes with tutorials and exercises (updated frequently to reflect industry trends)
- Certificates
- eLearning DVD Package (FREE at course registration where available, see our SPECIALS)
- After course support, unlimited HELP DESK (via email, to reinforce the learning), helpdesk@alphacc.com.au
- Training guarantee
- FREE repeat of public course within 6 months (where required, and on same version), see terms & conditions
Content
Course Content
During this course you will learn about:
Topic 1 What is design?
- Topic Objectives
- Changing trends
Topic 2 The Tools of The Trade
- Paper
Topic 3 Concept Development
- Don’t be stuck with 1 idea as the only solution.
- It doesn’t have to be an illustrious work of art to win
- Scribbles and sketches
- Target audience
- What is the age?
- Do the colours in my work offend the audience?
- Nationality effects the outcome of design
- Size Matters
- Secondary audience
- Can tacky sell?
Topic 4 Layout and design
- Creating a brief – meet your own criteria
- Budget v quality – quality for target
- Aim for 2 to 3 samples
- Effective space and layout
- Packaging
- Eye flow
- Dominance
- Dye-cuts
- Effective use of white
- Common applications used in pre-press design
- Six Elements of Design
- Can I follow a guideline?
- 1. Contrast
- 2. Scale
- 3. Tone
- 4. Type colour
- 5. Repetition, pattern and texture
- 6. Space and pace
Topic 5 Advertising, Posters and Flyers
- Advertising
- Posters
- Postcards
- Flyers, information sheets and handbills
- Small-space press ads
- Classified Ads
- Magazine and Display Ads
- Direct-Mail Advertising
Topic 6 Magazines, Brochures & Booklets
- Magazines, Journals and Newsletters
- Pamphlets and Brochures
- Catalogues
- Covers
Topic 7 Point-of-Sale, Packaging & Stationery
- Stationery
- Letterheads
- Fax Sheets
- Business Cards
- Envelopes
- Labels, stickers and seals
- Folders and media kits
Topic 8 Colour
- CMYK
- Why go RGB/CMYK?
- The effectiveness of spot colours
- Two colour jobs
- Colours effect our emotion
- Mixing colour for fax, print, web etc
Topic 9 Logos
- Creating a logo
- Is vector best?
- Research the client/target
- Is it inventive or cliche?
- How many colours
- Simple or complex
- Will it work for my client
- Local or international
- Photos and drawn imagery
- PPI and DPI
- Types of Image files
- To busy?
- Watermark/ghosting images
Topic 10 Photography
- Authority and permission for images
- Why go studio
- Digital v film
- Can I take my own images?
- Royalty free image banks and CDs
Topic 11 Type and Text
- Type families and styles
- Serif and san-serif
- How are points measured?
- Effective type
- Saving space
- Body copy styles
Topic 12 Ready for print
- Please sign off artwork
- What is the best format?
- What does the printer need?
- The PDF revolution
- What is a printer RIP?
- Always back-up your work(and keep it for at least 5 years)
Topic 13 Printing the work
- Buy a printer
- Print process
- Bleed
- Trim marks, fold marks and registration marks
- File Management
- Imposition
- Signage
- Extra colours
- Printing on plastics and obscure objects - screening
A Glossary of Typographic Terms
Back to topPackages
Packages Available
We offer various packages, designed for users who want to upgrade their skills across a range of Adobe applications.
This course is not currently available as part of a package. Please click the specials link above to see if specials are currently available for this course.
Visit our packages page for more information
Specials
This course is not offered as part of any Special.
2012 Training Specials for Sydney, Brisbane, Melbourne, Canberra Centres
- Sydney Training Specials
-
Option 1 (SYDNEY):
-
Selected Level 1 courses $775 from 03/08/2011
-
Selected Level 1 public courses in our Sydney Training Centre are now $775 (RRP $935) during the promotional period. The offer can't be taken with another offer or promotion.
-
Option 2 (SYDNEY):
-
Selected Level 2 courses $775 from 03/08/2011
-
Selected Level 2 public courses in our Sydney Training Centre are now $775 (RRP $935) during the promotional period. The offer can't be taken with another offer or promotion.
-
Option 3 (SYDNEY):
-
Buy 2 * 2-day courses and get a 1-day course FREE
-
Support your staff by upskilling them.
-
Alpha is offering a FREE 1-day course to the person attending TWO 2-day public courses (at RRP pricing) in our Sydney Training Centre during the promotional period. The offer can't be taken with another offer or promotion and is a limited offer, and will be limited to specific 1-day courses. Courses will be invoiced together (two 2-day courses, at RRP pricing, plus 1-day free course) and must be paid in full before course commencement to obtain free course. Register for TWO public 2-day courses to obtain the FREE 1-day course.
-
Option 4 (SYDNEY):
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Buy Acrobat Package for $775 (Package RRP normally $945) from 03/08/2011
-
The Acrobat Package (Acrobat for Business and Acrobat Advanced) public courses in our Sydney Training Centre is now $800 during the promotional period (Package RRP normally $945; note the 2 courses bought separetely are $945). The offer can't be taken with another offer or promotion and is limited.
-
- Brisbane Training Specials
-
Option 1 (BRISBANE):
-
Selected Level 1 courses $775 from 14/09/2011
-
Selected Level 1 public courses in our Brisbane Training Centre are now $775 (RRP $935) during the promotional period. The offer can't be taken with another offer or promotion.
-
Option 2 (BRISBANE):
-
Selected Level 2 courses $775 from 14/09/2011
-
Selected Level 2 public courses in our Brisbane Training Centre are now $775 (RRP $935) during the promotional period. The offer can't be taken with another offer or promotion.
-
Option 3 (BRISBANE):
-
Buy 2 * 2-day courses and get a 1-day course FREE
-
Support your staff by upskilling them.
-
Alpha is offering a FREE 1-day course to the person attending TWO 2-day public courses (at RRP pricing) in our Brisbane Training Centre during the promotional period. The offer can't be taken with another offer or promotion and is a limited offer, and will be limited to specific 1-day courses. Courses will be invoiced together (two 2-day courses, at RRP pricing, plus 1-day free course) and must be paid in full before course commencement to obtain free course. Register for TWO public 2-day courses to obtain the FREE 1-day course.
-
Option 4 (BRISBANE):
-
Buy Acrobat Package for $775 (Package RRP normally $945) from 14/09/2011
-
The Acrobat Package (Acrobat for Business and Acrobat Advanced) public courses in our Brisbane Training Centre is now $775 during the promotional period (Package RRP normally $945; note the 2 courses bought separetely are $945). The offer can't be taken with another offer or promotion and is limited.
-
- Melboure Training Specials
-
Option 1 (MELBOURNE):
-
Selected Level 1 courses $775 from 12/12/2011
-
Selected Level 1 public courses in our Melbourne Training Centres are now $775 (RRP $935) during the promotional period. The offer can't be taken with another offer or promotion.
-
Option 2 (MELBOURNE):
-
Selected Level 2 courses $775 from 12/12/2011
-
Selected Level 2 public courses in our Melbourne Training Centres are now $775 (RRP $935) during the promotional period. The offer can't be taken with another offer or promotion.
-
Option 3 (MELBOURNE):
-
Buy 2 * 2-day courses and get a 1-day course FREE
-
Support your staff by upskilling them.
-
Alpha is offering a FREE 1-day course to the person attending TWO 2-day public courses (at RRP pricing) in our Melbourne Training Centre during the promotional period. The offer can't be taken with another offer or promotion and is a limited offer, and will be limited to specific 1-day courses. Courses will be invoiced together (two 2-day courses, at RRP pricing, plus 1-day free course) and must be paid in full before course commencement to obtain free course. Register for TWO public 2-day courses to obtain the FREE 1-day course.
-
Option 4 (MELBOURNE):
-
Buy Acrobat Package for $775 (Package RRP normally $945) from 12/12/2011
-
The Acrobat Package (Acrobat for Business and Acrobat Advanced) public courses in our Sydney-Brisbane-Melbourne Training Centres is now $775 during the promotional period (Package RRP normally $945; note the 2 courses bought separetely are $945). The offer can't be taken with another offer or promotion and is limited.
-
- Canberra Training Specials
-
Option 1 (CANBERRA):
-
Buy 2 * 2-day courses and get 10% OFF
-
Support your staff by upskilling them.
-
Alpha is offering a 10% discount to the person attending TWO 2-day public courses (at RRP pricing) in our Canberra Training Centre during the promotional period. The offer can't be taken with another offer or promotion and is a limited offer. Courses will be invoiced together (two 2-day courses, at RRP pricing, less 10%) and must be paid in full before course commencement to obtain free course. Register for TWO public 2-day courses to obtain the 10% discount.
-
Option 2 (CANBERRA):
-
Buy 2 * 2-day courses and get a 1-day course FREE
-
Support your staff by upskilling them.
-
Alpha is offering a FREE 1-day course to the person attending TWO 2-day public courses (at RRP pricing) in our Canberra Training Centre during the promotional period. The offer can't be taken with another offer or promotion and is a limited offer, and will be limited to specific 1-day courses. Courses will be invoiced together (two 2-day courses, at RRP pricing, plus 1-day free course) and must be paid in full before course commencement to obtain free course. Register for TWO public 2-day courses to obtain the FREE 1-day course.
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eLearning DVD
When you attend any of the following scheduled courses, you will receive a FREE eLearning DVD:
- Acrobat for Business and Advanced
- PhotoShop Level 1, and Level 2
- Illustrator Level 1, and Level 2
- InDesign Level 1, and Level 2
- Dreamweaver Level 1, and Level 2
- Flash Level 1, and Level 2
Specials are subject to our terms and conditions
Gift Vouchers
When you give an Alpha Computer Consultants Gift voucher, you let people choose their own reward from the entire list of courses and consulting we provide. It is much more effective than other incentive schemes as they can choose which courses they want to benefit from.
